Digital Marketing Blog

What’s happening in the world of digital marketing?

The latest news from the world of digital, along with insights, opinions and practical tips.

  • 5 social media mistakes marketers must avoid

    Social media marketing can be a minefield for brands. We take a look at five of the most common social media mistakes marketers must avoid.

    |

  • My Five #405

    In this week’s My Five we answer the world’s biggest questions: Is there life on other planets? What should you be tweeting about at Christmas? And does having keywords in your domain impact SEO?

    |

  • 9 tips to spice up your email subject lines

    Increase your email open rates with our 9 tips on improving your subject lines, from split testing, to emoji use, to optimal character limits.

    |

  • My Five #404

    Digital word count, online privacy, and nostalgia in marketing all feature in this week’s My Five. Plus we congratulate a particularly special new mother.

    |

  • Google is now hiding more search query data

    Google has loosened its match type definitions and is now sharing less data in its search term reports, plus text ads could be a thing of the past. Read all about it here.

    |

  • My Five #403

    In this week’s My Five, we’re told to go back to the office, BoJo lies on his CV, and David Blaine attempts to leave this godforsaken planet.

    |

  • Book Review: Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth (Jay Baer and Daniel Lemin)

    The latest instalment of our book review series takes a look at Jay Baer and Daniel Lemin’s, Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth

    |

  • My Five #402

    To lick or not to lick (one’s fingers)?, SEO sexism, big moves for the search giants and the patter of tiny gorilla feet. It is MyFive time.

    |

  • Five idioms to remember when hiring a copywriter

    A picture speaks a thousand words, and here we look at the bigger picture when it comes to hitting the nail on the head with your copywriter.

    |

  • My Five #401

    It’s an extra sweet My Five this week with Ben & Jerry’s taking a political stance, the rise of orange chocolate, and Google discuss the importance of heading tags.

    |

  • 5 tools for content inspiration

    We share 5 of our favourite content inspiration tools, for sourcing topics and using data, including Google Search Console, Answer The Public and Buzzsumo.

    |

  • My Five #400

    As if temperatures weren’t rising enough, this week saw the heat crank up a notch in the battle of the brands. Instagram takes on TikTok, whilst Evian schools Coors Light on branding. It must be time for My Five!

    |