Yoast 20

Yoast 20.0 is unleashed

Change is not always popular. The new version of Yoast is a *big* change.

Joe Friedlein

How can marketers use ChatGPT?

No, ChatGPT isn’t going to put you out of a job. Here are some practical, interesting, and fun ways to use it instead.

Victoria Spall
GA4 frustration

GA4 Tips : Where is my traffic coming from?

Is the migration to GA4 driving you mad? A new mini series of tips to preserve your sanity, starting with how to see where your web traffic is coming from.

Joe Friedlein
Google Code

The Secret to Google’s Algorithm

How do you rank well on Google? A new resource tells us everything you need to know to dominate the SERPs.

Joe Friedlein
Link Building

Is link building dead?

R.I.P. link building! Or not? What did Google’s John Mueller actually announce about link building at the recent Brighton SEO conference?

Joe Friedlein
Google Rankings Dropped

Why has my Google ranking dropped?

Google releases an update that targets AI content spam. What does it mean and should you *really* obsess over algorithm updates?

Joe Friedlein

7 ways to help journalists help you

PR professionals and journalists depend on each other to do the best job, but that isn’t to say it’s always the easiest relationship in the world. Here are seven ways to strengthen that working arrangement.

Kerry Sheahan