Make headline news

A compelling headline is key to creating interest in a story and enticing readers to click and engage. But how do you make your news stand out from the crowd?

7 tips for writing a holding statement

Naturally, the wording of a holding statement is subject to scrutiny so it’s important to get it right. Here are some tips.

Kerry Sheahan
Artificial Intelligence Copywriting

Can (or will) AI Replace Copywriters?

Many are worried about how artificial intelligence (AI) is going to decimate ther industry. What does the future look like for copywriters?

Joe Friedlein
Time Waster

Google Search Playground

A new way to waste time. If you don’t like Where’s Wally, I would strongly advise you to give this a very, very wide berth!

Joe Friedlein
GA4 schedule email reports

Email reports in GA4

Cue the fanfare… You can now schedule reports from GA4. Welcome to some very long overdue functionality.

Joe Friedlein

7 tips for using images in your PR pitches

Often the quality and availability of photos you have at your disposal isn’t something you have control over. Here are seven things you can control.

Kerry Sheahan