Are the 4Ps still relevant to today’s digital marketplace? We take a look at how the marketing mix applies today.
My Five #313
D&G suffers a very public faux pas, we’re adding a Spanish village to our Christmas list and lost property gets a musical tribute in this week’s My Five.
Why you should be using Schema markup
SEM can be one big rush to the summit of search results, but there is a little known method of adding a little extra something to your listings which can give your SEO a boost.
My Five #310
In this week’s My Five, Facebook fails to deliver (again), PETA is causing offence (again) and Bieber’s dividing opinion (again)… or is he?
SEO & the importance of brand awareness
We examine some interesting evidence that suggests the link between brand awareness and SEO may be closer than we thought.
My Five #308
Some excellent parodies and an appalling ‘non-parody’ video to enjoy this week along with a lion cub and puppies. It must be My Five time.
5 killer marketing campaigns we can all learn from
We recognise five of the best marketing campaigns from the last 12 months and examine just what made them so effective.
What to check if the wrong page is ranking in search
In this crazy world of SEO, even our best efforts can go bad. If the wrong page is ranking in search for your keyword, here’s what you can do to fix it.
Google turns 20!
To celebrate the world’s favourite search engine turning 20 today, we take a look at its journey so far…
New Google Search Console out of beta – but is it better?
We take a look at some of the features in the new Google Search Console to assess whether the updates are for better or for worse.
Video Marketing: Guide to launching your business’ YouTube Channel
Launching a YouTube channel is easy, but encouraging engagement is the hard part. Here’s how to build an audience, optimise your video, and turn viewers into customers.
Video Marketing: How to leverage it for massive growth in 2018
Guest writer, Brian Schofield, discusses the impact of video marketing and how to incorporate it into your own strategy.