IAB Reports a 17% Rise in Ad Spend in 2008

Overall online ad spend had risen by 17% to £3.35 billion in 2008 according to Interactive Advertising Bureau (IAB) & PricewaterhouseCoopers.

Joe Friedlein

IAB / PwC Bi-Annual Online Spend Survey Results

Online advertising shows strong performance in otherwise depressed UK advertising market. Results from the IAB / PwC / WARC bi-annual online advertising spend survey.

Joe Friedlein