From Froogle, to Google Product Search, to PLAs, Google Shopping’s taken many forms. Now? GTINs, UPIs and detailed product attributes, oh my.
What will Google’s New BUY Button in PLAs and the new YouTube TrueView ads mean for organic Click Through Rate and the future of instream videos?
Are you ready to move from PLAs to the new Shopping Campaigns? Read our tips on how to set up a Google shopping campaign.