IAB Reports a 17% Rise in Ad Spend in 2008

Overall online ad spend had risen by 17% to £3.35 billion in 2008 according to Interactive Advertising Bureau (IAB) & PricewaterhouseCoopers.

Joe Friedlein

UK online ad spend to hit £4.5bn by 2011

UK growth in online advertising spend is outstripping US and many other nations. Half of total advertising spend to be online in Western Europe by 2010.

Joe Friedlein

IAB / PwC Bi-Annual Online Spend Survey Results

Online advertising shows strong performance in otherwise depressed UK advertising market. Results from the IAB / PwC / WARC bi-annual online advertising spend survey.

Joe Friedlein