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Writing sales emails that convert

How do you persuade your email list to read your sales emails? Here are some golden rules for writing emails that convert.

Libby Bearman
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7 tips to improve copywriting skills

Content is king – check out these tips and make sure your copywriting will help drive results. Thoughts at the ready, keyboards steady, go!

Lisa Haynes
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What is Semantics and how does it affect SEO?

Crafting content with semantics in mind is integral to SEO strategy success. If you’re not already writing your copy like this, now is the time to start!

Lisa Haynes
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Livening up boring webpages

There is a lot to be said for the pages some businesses class as ‘boring’, like FAQ pages, about pages, and 404 pages. Improve them for UX wins.

Victoria Spall
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Content: More is… More?

Is the future of online content all in the volume? Content volume is said to bring traffic to your site via the long tail theory. Will it work for all?

Alex Harbour
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Writing persuasive product descriptions

Are you committing these product description sins? Find out how to write persuasive, seductive, irresistible product descriptions that sell.

Libby Bearman