We take a look at the new Instagram account specifically aimed at influencers, and what differentiates it from a business account.
Guest writer, Ronita Mohan, explores how using visuals in your social media marketing can drastically increase engagement rates and raise brand awareness.
An in-depth look at everything Twitter has to offer and how you can use the social platform to boost your business’ marketing strategy.
This week’s My Five includes an enormous scientific breakthrough, some unusual marketing from Carlsberg, and the return of Game of Thrones.
Social media marketing can be an extremely time-consuming job. These 5 hacks will help you cut down the time spent on your social media marketing strategy.
It’s a social media heavy My Five this week with new Twitter features, an example of how to not use social media, and more bad news for Facebook.
We recognise five of the best marketing campaigns from the last 12 months and examine just what made them so effective.
This week’s My Five features some marvellous marketing, amusing online PR, and a little bit of potentially sinister SEO.
In an effort to attract more users and allow existing users to “express themselves” more easily, Twitter is doubling its 140 character limit for Tweets. But what does this mean for marketers?