New Display Ad Reporting Tool from ComScore

ComScore’s Ad Metrix is a new ad reporting tool – Account for the total number of display ads viewed online and attribute them to users

Joe Friedlein

Microsoft to launch new Search Engine?

Bing is coming! Rumour has it that Microsoft’s new search engine will be showcased at D: All Things Digital conference. Will it beat Google?

Joe Friedlein

Search Budgets are Predicted to Increase

The UK Search Engine Marketing Benchmark Report from Econsultancy reveals that organic search or SEO budget is set to increase next year.

Joe Friedlein

Is Google’s Content Network Cost-effective?

Using data from their own data to evaluate the cost per acquisition in both networks, find out if Google’s content Network is cost-effective

Joe Friedlein

IAB Reports a 17% Rise in Ad Spend in 2008

Overall online ad spend had risen by 17% to £3.35 billion in 2008 according to Interactive Advertising Bureau (IAB) & PricewaterhouseCoopers.

Joe Friedlein

Is Social Media taking over our lives?

Facebook is taking the world by storm and Twitter is growing in popularity. But are social networking sites actually bad for your health?

Joe Friedlein

Popularity of search engines continues to rise

Email remains the most popular online activity, but search engine usage is catching up fast and has seen higher growth rates. Are search engines going to become THE killer app?

Joe Friedlein

How big is Google’s web index?

Google hits the trillion pages mark. Nobody really knows how big the internet is but Google is probably as good as anyone at guessing the size of the ever expanding internet.

Joe Friedlein

Google’s search share continues to rise

Is there anything that can stop Google? New statistics show that it has increased its market share. Is it possible for a new search engine to survive?

Joe Friedlein

Google’s paid clicks rise

Google tramples on Yahoo and MSN yet again in latest comScore findings.

Joe Friedlein