Can bad PR be good for SEO?

They say that any publicity is good publicity, we take a look at The North Face’s recent Wikipedia stunt to see if this still holds true.

Matt Batterham
nofollow links - browser media - via pics4learningDOTcom

Bloggers to use nofollow links for free gifts

New guidelines have been released about nofollow links after brands contacting bloggers with free products have caught Google’s attention.

Libby Bearman
image via threadless.com

Influencing Influencers

Reaching out to influencers in your industry can be intimidating, but it needn’t be a chore. Try these tips for successful outreach.

Alex Harbour
via enrichmentjournal.ag.org

PR & Blogger Outreach Cheat Sheet

How to target journalists and bloggers for maximum success (Note – it’s a marathon not a sprint!)

Ali Cort

My Five #128

This week’s My 5: living digital, some cool design, a genius PR stunt and a mind-bogglingly hard maths problem. Can you beat a 14 year old?

Alex Harbour

Does your brand have the right identity?

Does your brand have the right identity? Are you being mistaken for a house cat when you’re a lion in your chosen field?

Guest Writer

How to embrace a PR disaster

A PR disaster isn’t always a bad thing. We take a look at the companies who threw caution to the wind and embraced their bad online press.

Guest Writer