10 signs you work in PR

It’s not all Prosecco and power suits. Here are the real signs you work in PR…

Kerry Sheahan
Illustrative digital media pack displayed on a laptop

Get your kit on

Why every brand needs a powerful media kit as part of its digital marketing arsenal.

Pitch perfect

How to pitch stories to journalists and maximise media coverage.

Using politics to your PR advantage

Find out how to use politics to advance your PR strategy with our seven tips aimed at organisations that don’t usually engage in this sort of activity.

Ali Cort

Taking off the media training wheels

Whether it’s an interview, press conference, or a sudden crisis, being media trained for all eventualities is essential for anyone publicly representing their brand.

Do your research

Undertaking original research can be a great way to generate new content. But what exactly does it involve, and how can it help improve your brand?

Reality check

Understanding the risk of disinformation and how to combat it.

100% proof

Typos are annoying and can undermine the impact – or accuracy – of an otherwise valuable piece of content. Here are some proofreading tips to keep your writing error-free.

When to go exclusive

Spoiler alert: you won’t find any relationship advice here. But stick around for some solid pros and cons on giving an exclusive to a journalist.

Kerry Sheahan

What’s the big idea?

Brainstorming techniques to get your creative juices flowing and take your marketing campaign to the next level.