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Tag: PPC Strategy

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Broad match modified keywords in Google Ads are gone

It’s no longer possible to add new Broad Match Modified keywords to Google Ads accounts. So what are our options?

Victoria Spall

Victoria Spall

12th August 2021

New(ish) AdWords features you should be testing in 2017

2016 is coming to an end and 2017 is just around the corner, but what does that mean for paid search and what should we be testing in 2017?

Ashleigh Davison

Ashleigh Davison

22nd December 20163rd January 2017

Which industries should be prepared for Easter?

Easter is an important period for Home & Garden and Travel related businesses, with big spikes in search expected. Are you ready for the increase?

Ashleigh Davison

Ashleigh Davison

23rd March 2016
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