Google’s new auction insight report is now available in Google AdWords, allowing advertisers to easily see which competitors their ads are up against.
How do organic rankings affect paid search ads?
Google’s latest research on how organic search results affect paid search ads.
Google’s New Enhanced Sitelinks
Google’s new enhanced sitelinks incorporates text from other ads within an AdWords account into its sitelinks, if they are closely related.
Google AdWord’s Automated Rules
Earlier last week Google announced that it has increased the amount of automated rules you are allowed, from 10 to 100.
Tut Tut Orange – who manages your PPC ads?
When PPC advertising goes wrong… Not that dramatic, but a good example of a missed opportunity in paid search.
AdWords adds ‘Top vs Side’ reporting segmentation
Google announces the launch of its new Top vs. Side segmentation feature in Google AdWords.
Google changes Display Network campaign settings
Google announces the changes to its display network campaign settings.
Google AdWords’ 20 Most Expensive Keyword Categories
Have you ever wondered how Google makes it’s money? Listed here are the 20 most expensive keyword categories that drive the majority of Google’s revenue
Google launches new performance monitoring tools for the Display Network
Google launches new tools to help manage ads on its display network. Relative CTR, Impression Share, Content Ads Diagnostic Tool and Unseen Impression Filter for your enjoyment.
Latest changes to AdWords Ads: embedded sitelinks and display URL in headline
Google announces updates to the Adwords platform. What is new and how can you supercharge your PPC campaigns?
Google adds another way to contextually target ads on the Display Network
Google has added an option to contextually target ads by choosing ‘topics’ and has a selection of over 1,750 topics and sub-topics to choose from
How relevant are Google’s search results?
Are you looking for an SEO company in Essex? If so, Google may not necessarily be the best place to look. I micro case study showing how keyword rich domains still rule and how Adwords still struggles with low volume search terms.