Overall online ad spend had risen by 17% to £3.35 billion in 2008 according to Interactive Advertising Bureau (IAB) & PricewaterhouseCoopers.
Tag: Interactive Advertising Bureau
Search engines join forces to fight click fraud
The major search engines join forces to tackle the issue of PPC click fraud.
2005 IAB / PwC online adspend figures
2005 IAB/ PwC online adspend figures show incredible growth for online advertising, which grew to £1.4 billion.