Fake reviews don’t just hurt consumers (like me). They can cause serious damage to your brand. Here’s why it’s not worth risking it.
We take a look at the new Instagram account specifically aimed at influencers, and what differentiates it from a business account.
Long-form Instagram captions seem to be a growing craze amongst high profile users. We unpick the possible reasons behind this new phenomenon.
In this week’s My Five, we ask questions such as ‘… could that really be the Loch Ness Monster?’ and ‘…how far would you go to be an influencer?’
We’ve used BuzzSumo’s influencer reports to find the top 100 FinTech influencers that you should be following in 2019.
A ridiculous example of thoughtless customer service, a badly executed social media stunt, and a dash of conspiracy-theory-spreading in this week’s digital marketing run down.
As Instagram expands its trial of hidden Likes, we take a look at how the update could affect businesses and their social media marketing strategy.
Micro influencers can be an affordable and highly effective way to grow brand awareness amongst your target audience.
Here are the top 100 digital marketing influencers that you should be following in 2019, according to BuzzSumo.
This week’s My Five features a disastrous sponsorship deal from Nike, a step up for fake news and some world-class death diving.
This week, the Internet gets in a paddy about a bear, people debate over the name of one of my top 5 worst condiments, and we discover that feet still look super gross in digital form.
The ins and outs of influencer marketing. Learn all of the proper lingo about influencer marketing, best practices to get started and how to find an influencer of your own.