A walkthrough of several methods to track form submissions in GA4. How can you do it ‘properly’ when the easy option does not work?
Why you might see duplicate events in GA4
Were you as puzzled as I was when GA4 started showing duplicate events with a number 2 appended to them? Here’s how to fix it.
Measuring traffic quality : scroll depth analysis
Scroll depth analysis is not as common as other user engagement metrics, but can be a helpful aid in measuring the quality of content on your website. How do you do it?