GA4 frustration

GA4 Tips : Where is my traffic coming from?

Is the migration to GA4 driving you mad? A new mini series of tips to preserve your sanity, starting with how to see where your web traffic is coming from.

Joe Friedlein

My Five #476

An Innocent blunder, some Google and Meta news and an asteriod the size of half a giraffe! It’s got to be My Five time.

Ashleigh Davison
Scroll Depth Analysis

Measuring traffic quality : scroll depth analysis

Scroll depth analysis is not as common as other user engagement metrics, but can be a helpful aid in measuring the quality of content on your website. How do you do it?

Joe Friedlein

Do I need to switch to Google Analytics 4 (GA4)?

You may have noticed a new addition to the admin section under Property in Google Analytics – ‘GA4 Setup Assistant’. What exactly is it, and do you need to switch?

Victoria Spall