Ad position and quality score: What will the latest AdWords Quality Score update mean for your PPC Campaigns and visibility in paid search?
Pink your Adwords campaign!
We are very pleased to be working with Breakthrough Breast Cancer to support a variety of initiatives being run during the Breakthrough Breast Cancer Awareness Month. Browser Media is managing […]
Beware of the Google ‘search’ network
What is the Google search network? Mini case study showing how adwords ads using search network can end up on websites that are not search engines at all.
Google’s trademark policy: the possible effects
What is the impact of the change in Google adwords trademark policy? Hitwise looks at some statistics that suggest many leading retailers are being hit hard by the change in policy.
Google introduces new AdWords trademark policy
Google opens the floodgates on brand bidding. What does this mean for brand owners and brand bidders?
Google PPC advertisers need to speed up their websites
Google announces that page load speed will be examined as part of the quality score algorithm. Webmasters will now need to think long and hard about cheap, slow hosting.
Demographic targeting with PPC ads
Google launches demographic targeting through adwords. Only show your PPC ads to specific demographic profiles. Too good to be true?
eBay reduces Google Adwords spend
Ebay resumes ad on Google Adwords, albeit at a lower level. Does Ebay need Adwords and how much does Google earn from the PPC ads? What does the future hold for this relationship?
Google checks out the UK
Google Checkout is launched in the UK. What is in store for the search giant’s payment processing service and what benefits does it offer Adwords customers?
The truth about click fraud?
Google announces figures on the rate of undetected click fraud.
Google Adwords Quality Score Revealed
Google announces that it will show quality scores against keywords in AdWords campaigns – what are the objectives of the quality score?
Increase in Google Adwords costs
Why is Google suddenly demanding much higher bid prices in adwords campaigns? A look at the increasing costs of Adwords PPC campaigns.