Earlier last week Google announced that it has increased the amount of automated rules you are allowed, from 10 to 100.
A quick summary of the important changes Google has made throughout the year and their impact on how we advertise.
How accurate are Google’S top of page bid estimates? Not very…
Now that Christmas is fast approaching many retailers are increasing their AdWords media spend in order to try and attract as many targeted clicks as possible.
After months of testing, Google has officially rolled out ads at the bottom of it’s SERPs
Google recently rolled out dynamic AdWords ads – a feature that will allow advertisers to create dynamic ads based on Google’s organic web crawling technology.
Google announces the launch of its new Top vs. Side segmentation feature in Google AdWords.
Google announces the changes to its display network campaign settings.
Have you ever wondered how Google makes it’s money? Listed here are the 20 most expensive keyword categories that drive the majority of Google’s revenue
Google announces improvements to its location ad extension. More data available to advertisers but also more cost.
A recent report suggests that advertisers are now seeing higher click through rates from mobile search than they are from desktop search.
Google has conducted a study to test the affects that online advertising has on offline sales. Can advertising online have a positive affect on offline sales?