What does ChatGPT tell us about King Charles and artificial intelligence?
Digital Marketing Blog
What is going on in the world of digital marketing? All the latest inbound marketing news.
What DIY punk can teach you about marketing
Passionate about your brand but limited on budget and resources? Take some inspiration from the DIY punk scene.
Google Ads Discovery Campaigns
Find out all you need to know about Google Ads Discovery campaigns, including what they are, how to set them up and information on the latest features.
Google Ads to introduce generative AI to campaigns
Google is set to offer advertisers AI tools to ‘remix’ content in their ad campaigns. Should you be worried?
Many of Google’s attribution models are going
Attribution is very important in Google Ads, but it will soon remove several of its attribution options. Read on to find out if it’ll affect you.
Social media marketing in 2023
Social media can be a powerful marketing tool when used efficiently. Here are some tips and statistics to help you streamline your social media strategy.
The best office space in Colchester?
If Carlsberg did offices… What have we been up to since our office move?
GA4 RegEx issues
If you have started migrating to Google Analytics 4 (GA4) from Universal Analytics, you might have hit some bumps in the road when it comes to using Regular Expressions (RegEx).
Inciting engagement with a creative April Fools prank
An April Fools Day prank can be a great way to engage with your audience in a creative way. Here are my favourite stunts of 2023 from big-name brands.
Google Bard – what does it mean for SEO?
I tried out the beta version of Google Bard to find out if SEO is likely to be made obsolete, as some in the industry have been predicting.
Should you block ChatGPT bots from your website?
Is it a good idea to prevent the AI bots accessing your website? Or a total waste of time?
Video Ad Optimisation – What makes a good video ad?
When it comes to creating video ads, what should we be aiming for? Here we summarise the key findings from a few sources to provide some top tips.