Should we be alarmed at Gov. powers to use keyword search history as evidence in criminal investigations?
My Five #453
Toxic Instagram, bonkers judgement by Time Magazine, LinkedIn espionage, biscuit wars and pigs in boots (not blankets) are all on the menu in this week’s My Five.
Crisis management – the role of the company website
A business should prepare for a crisis. What role does the website have in mitigating the reputational damage during such an event?
Filling the third party cookie gap
Third party cookies are in the process of being phased out, so what can marketers do now to plug the gap?
My Five #450
A stat attack, A.I., content fatigue, cookies, cinnamon and milk are all on the menu in this week’s My Five. Feast your eyes.
Blending Google Search Console and Google Analytics Data in Data Studio
Supercharge your Google Data Studio reports with blended data sources. A simple example to get you on your way.
Building a brand that connects with its audience
Throughout the pandemic, many brands recognised the basic human desire to forge and maintain connections – and have been able to capitalise on it as a result.
Information is beautiful. Usually.
Why, as a self-confessed dataphile, I find the slides used in the Gov coronavirus briefings so incredibly painful. Is data always the gospel truth?
Good news for Google Search Console users
Two welcome improvements to Google Search Console enhance the experience of a tool every webmaster should use.
Is this the end of targeted digital advertising?
Does the death of 3rd party cookies spell the death of online advertising as we know it?
D is for Delightful
Yesterday was officially groundhog day. Are we finally out of the rut and are there justifiable grounds for optimism in 2021?
What’s the difference between owned, earned and paid media?
In a digital world the lines between owned, earned and paid media can be blurred. We take a look at the differences between these key marketing channels.