How to promote your event online

Whether you’re hosting, exhibiting, or attending, there are significant costs associated with events and conferences, so it’s crucial that you develop a marketing strategy that maximises your return on investment.

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How Clever Is AI

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Does the rise of AI spell the end for SEO? 8 examples of how AI is shaping SEO. What does this mean for the digital marketer?

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GA4 isn’t *all* bad

Why GA4 may actually be the saviour to a problem that you face if you take cookie consent seriously.

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Google Bard ponderings

Pork scratchings and AI

What does Bard mean for SEO and, more importantly, can I confuse the AI bots by talking about pork scratchings in the same breath?

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GA4 Tips : Where is my traffic coming from?

Is the migration to GA4 driving you mad? A new mini series of tips to preserve your sanity, starting with how to see where your web traffic is coming from.

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Google Code

The Secret to Google’s Algorithm

How do you rank well on Google? A new resource tells us everything you need to know to dominate the SERPs.

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