Are guest posts dead? They are if you call them guest posts. Here’s my advice for getting a better response to your article pitches.
What journalists want in 2023 – State of the Media Report
The Cision State of the Media Report has revealed what journalists want from communications professionals in 2023. We look into some of the key findings.
The ultimate guide to award entries
17 tips for getting your award entries shortlisted, from checking out previous winners to making use of your supporting materials.
New AI Tools for Meta Advertisers
AI is not going away and now Meta has launched some new AI tools to help its advertisers. Find out all you need to know here.
Google’s AI-powered search engine
Google’s Search Generative Experience is bringing new AI features to Search. Here is a rundown of what we know so far.
8 ways to make product press releases more newsworthy
Believe it or not, product press releases aren’t always top of a journalist’s wish list. Here’s how to make them more interesting.
7 AI tools for marketers
From copywriting to social media and branding, here are some handy AI tools that can assist various aspects of your marketing task load.
Social media marketing in 2023
Social media can be a powerful marketing tool when used efficiently. Here are some tips and statistics to help you streamline your social media strategy.
The best office space in Colchester?
If Carlsberg did offices… What have we been up to since our office move?
Inciting engagement with a creative April Fools prank
An April Fools Day prank can be a great way to engage with your audience in a creative way. Here are my favourite stunts of 2023 from big-name brands.
Using your own data for PR
Find out what data your company already has that you could use for PR, and what to bear in mind along the way.
Google’s March 2023 core algorithm update
Google has announced the rollout of its latest core algorithm update. More information will be released after implementation, but here’s what you can do now.