QR codes for marketing

Ever wondered how to use QR codes for marketing? Read on to find out when and how to deploy QR codes successfully for marketing campaigns.

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Understanding the modern buying journey

Salsify’s latest research looks into the consumer buying journey, highlighting trends for brands to leverage in their 2024 e-commerce strategies.

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Press release example

What is an example of a good press release, what should typically be included (and what shouldn’t)?

Ali Cort

What will be the main SEO trends in 2024?

What’s on the horizon for SEO in 2024? SEO professionals have shared their insights and predictions to help brands prepare for the coming year.

Rosey Bowring

Christmas advertising 2023

The past few weeks have been full of Christmas advertising. Are TV adverts the most effective strategy? And can smaller brands also make a big impact?

Rosey Bowring