There are times when my blossoming love affair with GA4 takes a knock. Five things that I hate about GA4 and how to get around them.
Category: Analytics / CRO
GA4 RegEx issues
If you have started migrating to Google Analytics 4 (GA4) from Universal Analytics, you might have hit some bumps in the road when it comes to using Regular Expressions (RegEx).
Transitioning KPIs from Google Analytics UA to GA4
We’re mere months away from fully transitioning from the Google Analytics we know and love to GA4. So how can you ensure that disruption to reporting is kept to a minimum?
What scares you the most about GA4?
Are you waking up in cold sweats thinking about GA4? Help us understand how to help you.
GA4 isn’t *all* bad
Why GA4 may actually be the saviour to a problem that you face if you take cookie consent seriously.
Google Optimize is shutting down
Google has announced that it will sunset its free and paid versions of Google Optimize on 30 September 2023.
GA4 Tips : Where is my traffic coming from?
Is the migration to GA4 driving you mad? A new mini series of tips to preserve your sanity, starting with how to see where your web traffic is coming from.
R.I.P. Google Data Studio
Don’t worry, it is not as bad as it sounds. Google announces the rebrand of Data Studio as part of the unification of its business intelligence tools.
How to reduce your bounce rate in 7 steps
Follow these seven practical steps to reduce bounce rates and encourage users to visit more pages on your site.
What is Mixpanel, and how can it be used by marketing teams?
Mixpanel is not a replacement for Google Analytics, but instead, an additional tool for your analytics arsenal.
My Five #476
An Innocent blunder, some Google and Meta news and an asteriod the size of half a giraffe! It’s got to be My Five time.
My Five #463
A few confessions to make in this My Five. What has caught Joe’s eye on his digital travels this week?