My Five #457

More ads on Twitter, a potential rival to Google, Facebook gets spooky, and it all gets a bit heated over some sprinkles – all in this week’s My Five.

Will Greenwood

How to optimise videos for YouTube search

Optimising videos for YouTube shouldn’t be a long and laborious process. Here’s our introduction on how to optimise videos for YouTube search.

Will Greenwood

My Five #452

Social media updates and dogs, it’s what My Fives are for! This week Twitter launches Communities, Facebook partners with Ray Ban, and some furry friends meet the bin man.

Will Greenwood

How to Calculate Engagement Rate

Analysing social media performance can be a tough task for marketers. Here we explain everything you need to know about calculating engagement rate.

Will Greenwood

My Five #447

In a social media heavy My Five, we take a look at new features from YouTube and WhatsApp as well as additional insights from Twitter and Instagram.

Will Greenwood

My Five #441

A range of new features for Facebook and Instagram, Google reassess its cookie policy and the British public shows its inner child, all in this week’s My Five.

Will Greenwood

My Five #437

New Google shopping features, updates to Twitter’s verification process, Facebook moves into PPV sports events, and a helpful woof, time for My Five.

Will Greenwood

An introductory guide to TikTok marketing

The popularity of TikTok has boomed over the past few years. Here we take a look at everything you need to know when planning a TikTok marketing strategy.

Will Greenwood

My Five #432

Big changes to Instagram, Google’s new trend reports, and some important lessons on UX and social media management – all in this week’s My Five.

Will Greenwood

A guide to understanding social media algorithms in 2021

Understanding the various social media algorithms is a difficult task. In 2018 I took a look at everything you need to know about social media algorithms – here we see how the platforms have changed in 2021.

Will Greenwood