You may have noticed a new addition to the admin section under Property in Google Analytics – ‘GA4 Setup Assistant’. What exactly is it, and do you need to switch?
Author: Victoria Spall
Browser Media’s resident geek with ten years account management experience under my belt.
Fell in love with the fast-paced world of digital marketing, and I’ve never looked back.
I’m a massive anime nerd, avid wonky punk listener, and roast dinner connoisseur.
My Five #415
In today’s My Five, nature Grandpa ditches Instagram, TikTok says seizure later to flashing videos, and it all ends in tiers for those living in the UK.
Google Page Experience Update – What you need to know
As of May 2021, page experience signals will be part of Google’s ranking algorithm. Find out what this means, and why it matters.
My Five #410
We’re getting a wee bit saucy in this week’s My Five, which features the censorship of women’s bodies, craving the warmth of human flesh, and an unfortunate Zoom incident.
Skills needed for a career in digital marketing
If you’re considering a career in digital marketing and want to know what skills you need, you’ve come to the right place.
My Five #403
In this week’s My Five, we’re told to go back to the office, BoJo lies on his CV, and David Blaine attempts to leave this godforsaken planet.
My Five #397
Follow me down the rabbit hole in this week’s My Five, with QAnon conspiracy theories, the weird world of McInfluencers, and accusations of TikTok being used to spy on us.
Google retail site analysis tool – Grow My Store
Grow My Store, a retail site analysis tool by Google, claims to reveal how a website performs against its competitors, with recommendations on what to improve. But is it any good?
My Five #390
Cor, that time again, is it? It’s a fib-heavy My Five this Friday. But don’t worry – the internet is here to fight it. Go internet!
Setting up LinkedIn Conversation Ads
Ooh, LinkedIn has launched ‘Conversation Ads’. But what the heck are they, and how do you go about using them?
My Five #385
Time for another coronavirus-heavy My Five, where Google gets generous, bots replace humans on Zoom calls, and idiots burn down mobile phone masts.
Using Demographics and Interests reports in Google Analytics
Want to find out how to build audiences based on visitor demographics and interests? Google Analytics is a great place to start.