3 tips for knowing your target audience

Having a true knowledge and understanding of your target audience is vital to any marketing strategy. Without it, companies are in jeopardy of advertising to the wrong people.

Rob Phillips

My Five #337

In this week’s My Five, Gucci fashion comes up trumps again, BT’s new logo, and it’s bye bye Big Bang

Rob Phillips

5 podcasts for techie digital marketers

A look at five podcast episodes, perfect for any digital marketer looking to expand their knowledge of the technology we rely on, and how it affects the world around us.

Rob Phillips

My Five #328

A record’s broken, the World Wide Web has a birthday and Guinness promotes water. Time for this week’s My Five roundup.

Rob Phillips

My Five #319

Fiji Water steals the limelight at the 2019 Golden Globes with some bold moves. Google, Netflix and Facebook do some things too in this week’s My Five.

Rob Phillips

My Five #317

A fairly Twitter heavy edition of My Five this week. With some helpful stuff, fun stuff, and stuff you didn’t know you needed.

Rob Phillips

My Five #312

Five things worth sharing from the last week or so, brought to you by a different member of the Browser Media team every Friday.

Rob Phillips

Why you should be using Schema markup

SEM can be one big rush to the summit of search results, but there is a little known method of adding a little extra something to your listings which can give your SEO a boost.

Rob Phillips

Misuse of Google Ads

With a little help from a podcast called Reply All, we take a look at how scammers and bad sites have misused Google Ads to gain the advantage.

Rob Phillips

My Five #300

Is Google in trouble? How footballers do more than play football, and is Netflix about to upset their fans?

Rob Phillips

Google Chrome 68 and HTTPS site migration

The time has come to migrate from HTTP to HTTPS before your site takes an SEO right hook from Google, leaving you hanging on the ropes, fighting for the organic scraps your competitors leave behind.

Rob Phillips